As a writer, we all want to make an impact on our readers through our blog posts. Writing a blog is not rocket science, it’s very easy. In this blog post, you will learn about how to write a great blog post and how it makes an impact.
You need to
ask some questions yourself before publishing a blog post.
How easy it
is to read?
Are the
paragraphs well organized or not?
Does it will
bring traffic to your website or not?
Visually the
post looks good or not?
These are
the few questions that you need to ask yourself.
So now let’s
discuss the important points on how to create a great blog post.
1. Know your Audience
Before starting to write you should know what your readers want and which
type of post would bring a lot of traffic. Instead of guessing what your readers
want, you can perform competitor analysis and know what your competitors are
posting and what kind of results they are getting.
2. Choose a Good Topic
Choosing a topic is very essential in writing a good blog post. There are
various websites that will help you know about the trending topics on which
you could write a good blog post, for example, BuzzSumo. You can also take your
reader’s feedback in choosing a good topic.
3. Use shorter paragraphs
If you write a long paragraph, it would look boring and no one would read
it. You need to cut your paragraphs short and use suitable formatting for your
blog posts. Readers have the habit to go through the main headings or subheadings and then read the article. No one would like to read a big paragraph
without any subheadings.
4 . Have a great opening
Your introduction is a very important part of your article. If your
introduction is not good people would quickly bounce off your page.
Opening the article is very important. You can start your article
maybe by asking a question which has an answer somewhere in your article. The
question must be interesting. In search of that answer, people would read the
whole article.
5. Write as if you are talking
When you have an interactive approach in your articles then there are more
chances of attracting more visitors. In this way, they would feel that they are
having a conversation with someone one-to-one. A famous example for this would
be Neil Patel, and for this, he gets millions of visitors every month. If you
use this kind of approach then it would bring more loyal readership to you.
6. SEO
If you want to attract more visitors organically then you need to
optimize your website for SEO. On one hand, you want to improve user experience on
the other hand you can’t ignore SEO as well. Your goal should be to find the
balance between SEO and User Experience (UX).
7. Call to Action should be clear
A call to action is something that tells the user to do something on the
website. For example: Buy Now or pop up for signing up for Email Newsletter. Whether
you want your readers to sign up for something, share your post on social media,
or purchase something from your website, etc. It should be made clear to them what you want them to do.
8. Right time publishing
You should publish your post and share it on social media at peak
times. Because when you do so the more chances are that you would attract a lot
of visitors. Before publishing, you should check your blog post for mistakes and
make it error-free.
I told you at the beginning of the post that writing a Great Blog Post is not rocket science and see how simple it is. If you follow these steps, you would get lot more visitors as well as conversions than you expect.